Blog Archives

Art can deliver effective messages in a way that no other medium can communicate. Karina Abramova offers a guide to how brands can collaborate with artists to write themselves into the purpose narrative.

Steven Kainth, founder of creative research studio, Elluminate Me, helps luxury and technology brands anticipate the future. Here he explains how digital innovations can ensure our legacy as responsible ancestors.

Diana Verde Nieto, co-founder and co-CEO of Positive Luxury, explains the key ways that brands can demonstrate their commitment to sustainable and ethical impact.

Purpose is embedded and integrated within an organisation and impacts both internal and external communities. Nandita Potini, co-founder of data engineering and cloud modernisation firm Egen Solutions, explains why a CPO is increasingly essential

Self-development coach, podcaster and writer Roxie Nafousi, the author of Manifest: 7 Steps to Living Your Best Life, reveals how to harness a sense of purpose while travelling, the dream destinations she has yet to visit and why going on holiday is vital for mental health

How has the meaning of travel changed in response to the pandemic? Winston Chesterfield of Barton Consulting offers a guide.